I want to thank shoppers for their ongoing support as we complete our rebranding efforts and make the change to The Fresh Grocer.” “This is the exciting next chapter in my family’s 77-year history in the grocery business. “My customers know they get a top-notch, specialty grocery shopping experience at our stores, and we will continue to provide all the things our customers know and love while adding new and exciting features as we rebrand to The Fresh Grocer,” Nicholas Markets president and CEO David Maniaci said in a statement. The Maniaci family, which operates Nicholas Markets, joined the retailer-owned Wakefern cooperative in October, becoming its 51st member.

in Cedar Grove, Colonia, North Haledon, and Washington Township, N.J. The move involves supermarkets operated by Nicholas Markets Co. Wakefern Food Corp.’s The Fresh Grocer brand is boosting its presence in New Jersey this month with the conversion of four Foodtown stores to the banner.

Of Washington NJ, Foodtown Supermarket in Washington Township is being rebranded as The Fresh Grocer.

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